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IBM SWOT analysis

International Business Machines Corporation (IBM) SWOT Analysis

IBM Strengths

  • First mover in cloud computing solutions  
  • Brand reputation
  • Integration of products and services
  • Size Helps IBM to Compete Against Rivals

IBM Weakness

  • ·   Expensive service and software solution    
  • ·   Focus on large enterprises     
  • ·   Increasing competition in cloud computing



  • Expand services and software divisions
  • Increasing demand of cloud based services


  • Increasing competition in the cloud computing market
  • Slowing growth of world economy

IBM SWOT analysis

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